Welcome to The Cairns Post classified booking system, your easy way to book classified ad’s with The Cairns Post newspaper. You can book, design and pay for your classified advertisements simply by following our step by step guide. Start by clicking on one of the buttons below.
On a weekday 85,000 readers will see your ad. In The Weekend Post 112,000 readers will see your ad (SOURCE: Roy Morgan Research, March 2008)..
Maximise the response to your advertising by adding attention grabbing graphics, bold headlines, boxes or a photo.
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Book Your Classified Ad NOW
For all other Classified Ad Bookings
Ph: 07 4031 3333
or email us and a classified representative will call you to place your ad.
cairns.com.au is the portal to everything ‘Cairns’ wrapped up in a modern package that reflects the zest and energy of our city.
Unique in its offering, cairns.com.au targets two very different markets – both locals and tourists – while using the power of one brand. The site offers community and locally based content powered by The Cairns Post, combined with tourism based content powered by our tourism publication, cairns.com.au Magazine. Contact us for online advertising oppourtunites.
If you’re looking for a complete media solution for your business then look no further. Our product suite offers a wide range of unique environments that speak to a captive audience, giving you the opportunity to target your advertising and get the most from your marketing dollars. In addition we offer complimentary ad make-up and you can take advantage of the benefits offered by our Marketing Services Department. Speak to one of our experienced Advertising Account Executives today.
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Q) Can I put an ad into the Exchange?
A) Only businesses can place ads directly into the Exchange. Private party ads from selected classifications appear free of charge in the Exchange if they have been placed in The Cairns Post from Monday through to Saturday the previous week.
Q) Is my ad going to appear in the carsguide lift-out?
A) If you place a car for sale ad via the website prior to 3pm Thursday, your ad will appear in the carsguide lift-out. If you place your ad after the deadline, it will appear in the main classifieds section of the Weekend Post.
Q) Is my ad going to appear in the realestate.com.au lift-out?
A) If you place a house, land or unit for sale ad via the website prior to 10 am Thursday, your ad will appear in the realestate.com.au lift-out. If you place your ad after the deadline, it will appear in the main classifieds section of the Weekend Post.
Q) Is my ad going to appear on www.careerone.com.au?
A) If you have placed an ad in careerone section, it will appear free of charge on careerone.com.au for 21 days except the following classifications: careers wanted, careers filled, secretarial services, training & courses.
Q) Is my ad going to appear on www.news.com.au?
A) Most ads placed in the Cairns Post appear on the www.news.com.au website
Q) Do I have to pay for the ad now?
A) All our ads are prepaid. Once you have submitted your ad, we will call you to confirm & arrange to accept payment. If no payment has been received prior to the publication deadline for your ad, the ad will not be published.
Q) How much is an ad?
A) Ad costs vary on the size, category etc. please refer to the ratecard to get an idea of the basic cost of an ad but once you have submitted your ad, we will call you to confirm & can advise of you of the different options/special offers etc which will get the most for your advertising spend.
Q) What is the minimum size of my ad?
A) Lineage ads are a minimum of 3 lines. Classified Display ads or bordered ads are a minimum of 3 cm deep. The max depth is 38cm.
Q) Can you send me an invoice?
A) No. All ads placed in The Cairns Post are prepaid. Our preferred method of payment is via credit card. We can provide a tax invoice via mail after the ad has completed its publication run.
Q) Can I pay for the ad at the post office?
A) No.
Q) Can I pay for the ad at a Newsagent?
A) Yes. Newsagents that are contracted to do so will accept payment for ads placed in the Cairns Post. Once you have submitted your ad & our classified sales advisor calls you to confirm placement etc, you can ask which newsagent in your vicinity can accept payment. The sales advisor will then give you an ad no. to quote at the newsagent & explain the process.
TIPS ON writing an Effective Ad
All our classified sales advisors are able to help you with making the most of your advertising dollar but here are a few basic tips to an effective ad:
1. BE CLEAR - Ad must state clearly what it is about, e.g., if you are advertising a position, start the ad with position title or if you are selling a car then start with the make & model of the car
2. ATTRACT ATTENTION - To make sure your ad attracts attention, make your heading stand out. Use big & bold headings or you could use an attention getter or colour heading on top of your ad. We have a comprehensive list of attention getters available e.g. link to attention getters
3. BRAND YOUR AD - If the brand is a well known, then it is a good idea to state it so it justifies the selling price you want for your item.
4. INVITE INTEREST – but steer clear of too much detail. The ad needs to invite interest so they can call you & find out the rest.
a) EG for cars – include the make, model, year, special features, BUT let the customer call you to find out colour, details of service history etc.
b) EG for realestate.com.au – include suburb, price, earning potential, features of house etc BUT let the customer call you regarding type of gardens, features of workshop etc.
5. MOST IMPORTANTLY – Price, how can the customer contact you, are there photos available to be viewed, the address for an “Open Home Inspection”
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